Your Grade For Your Business Idea

Back End Lead Gen Agency

Description: Reselling, cross selling and upselling proven offers to list owners with proven offers.

C+
Numerical Score
66.1 out of 100

STRENGTHS
  • Your idea (solution) is incredibly unique and/or will be seen as highly valuable.
    The need you've identified, or the relative value as compared to existing options is incredibly strong. The NEED metric is the most important, assuming the market is accessible.
  • Strong entry barriers.
    The resources needed to launch this business (time, skill, money) is a great entry barrier to help insulate this business from future competition. If you have the resources to make it happen, this is a huge strength.
  • Decent market size.
    The size of your market is healthy with plenty of buyers. This means if you succeed, even moderately, your business can potentially change your life. Execute at 'best-case scenario' levels and your life will probably change.
  • Consumable product with moderate repeat use.
    Looks like your product/service can be used occasionally, creating repeat buyers while generating some momentum in customer and revenue growth. With a repeat use product/service, marketing efforts and their financial returns expand.
  • Your market is relatively easy to reach via ad/marketing initiatives.
    Ease of reaching potential buyers is a definite strength, although such ease usually means it's more expensive to do so.
WEAKNESSES
  • Some worrisome third-party dependencies.
    Looks like you have some substantial third-party risk. When this occurs, your business will be subjected to the whims of a corporate patriarch. For instance, if you invent a product and only have two customers (Walmart and Amazon), your business will be subject to the decisions of those entities. While such dependencies can go on infinitely with no issues (while still making a good profit) it does introduce some risks to be concerned about.
  • Difficult to replicate
    Because your idea is difficult to replicate, you will have scaling challenges, to the point it might be better to look elsewhere. A difficult-to-impossible replication also limits the size and scale of your potential profit. You could put yourself in a situation where the demand exceeds your ability to provide it. While this doesn't dismiss the idea by itself (look at the other strengths/weaknesses as well), it is a concern that ultimately will need addressing.
  • Potential time dependencies.
    Looks like your idea will require a lot of your time. While this isn't a deal killer (most businesses require HUGE time investments) eventually you'd like to transition out of the 'work for money' equation. This is only done through automation.
OTHER METRICS
  • None specified.
CONCLUSION

C+ Your idea has merit and warrants further exploration. Specifically, verify the size of the market and the need/value skew you're providing. Ideas in the C range need substantial work, but have good potential.
 

Your Idea's Lifetime Potential Value Within The Execution Scale
The following chart are estimates of this idea's value based upon the assumption that you have the resources (time, money, skill) to bring the idea to market in a full committment.

Excellent Execution $10,000,000 or more...
Above Average Execution $5,000,000
Average Execution $1,000,000
Below Average Execution $250,000
Poor Execution $0 or less...

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REMINDER: Your business idea's grade is based on the information you provided and follows the GIGO principle: Garbage In, Garbage Out. If you were not subjectively honest in your answers, or if your answers were based on faulty research and/or data, your grade will not be accurate.

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ABOUT THE C.E.N.T.S. FRAMEWORK

The C.E.N.T.S. Framework is a business strategy created by multi-millionaire entrepreneur and international best-selling author MJ DeMarco. As detailed in his two best-selling books The Millionaire Fastlane and Unscripted (translated worldwide in over two dozen languages) CENTS is an evaluation system that allows entrepreneurs to judge their ideas based on the their potential for life-changing outcomes: Massive success, financial freedom, passive income, and other results that go beyond just paying bills for the month and then repeating.


The CENTS Framework consists of 5 weighted factors as shown, plus an accessibility factor.

Want to discuss your business idea? Visit the forum and post a thread with a link to your evaluation!


  • Control: Will any one entity reign over your business?
  • Entry: How easy or hard will it be to compete against you?
  • Need: What kind of value proposition and skew will you offer?
  • Time: Can your value proposition exist separate from you?
  • Scale: How often can your value be consumed and by how many?
  • Access: Can you effectively reach your target audience?
TURN YOUR IDEA INTO A LIFE-CHANGING BUSINESS!

Are you sitting on a GOLD-MINE? If your business idea scored well, get to work today! Learn how to turn your business idea into a multi-million dollar enterprise that goes beyond paying bills-- build something that will win your freedom for a lifetime. Start today— visit the entrepreneur discussion forum or download any of the books that will show you the way...


mj demarco books
Download / Buy The Millionaire Fastlane

Crack Wealth's Code and Live Rich for a Lifetime.

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mj demarco books
Download / Get Unscripted

Life, Liberty, and the Pursuit of Entrepreneurship

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